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Pepsi Would Like the World to Buy a Coke
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Pepsi Would Like the World to Buy a Coke

By Jessi Hempel
The Internet Isn’t the Wild Wild West Anymore. It’s Westworld.
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The Internet Isn’t the Wild Wild West Anymore. It’s Westworld.

By Steven Levy
Magic Leap Could Be Looking at an $8 Billion Valuation
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Magic Leap Could Be Looking at an $8 Billion Valuation

By Jessi Hempel
The Echo Look is Amazon’s Trojan Horse
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The Echo Look is Amazon’s Trojan Horse

By Jessi Hempel
Pitch Backchannel: Tech’s Origin Stories
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Pitch Backchannel: Tech’s Origin Stories

By Alexis Sobel Fitts
Everyone Wants to Make Smart Rings—But No One Knows What For
gear

Everyone Wants to Make Smart Rings—But No One Knows What For

By David Pierce
These Scientists Saw Zika Coming. Now They're Fighting Back
Longread

These Scientists Saw Zika Coming. Now They're Fighting Back

By Sarah Zhang
The Sadness and Beauty of Watching Google's AI Play Go
Artificial Intelligence

The Sadness and Beauty of Watching Google's AI Play Go

By Cade Metz
In Two Moves, AlphaGo and Lee Sedol Redefined the Future
Artificial Intelligence

In Two Moves, AlphaGo and Lee Sedol Redefined the Future

By Cade Metz