Gallery: 8 Highly Unscientific Ways of Predicting the Next President
01busken-cookie-poll
*Busken Bakery's "cookie poll" predicts which candidate will win the White House based on purchases of baked goods in Ohio.* Screengrab: Wired
027-election-2
7-Eleven's 7-Election --------------------- The [7-Election stunt](http://www.7-eleven.com/7-election/), which has customers choose a candidate based on which cup they pick to hold their coffee, has been right in the [last three elections](http://eatocracy.cnn.com/2012/10/02/7-eleven-election/). Will it be right in the fourth? Obama currently has a piping-hot lead. __Winner:__ Obama *Screengrab: Wired*
03redskins-rule
Redskins Rule ------------- The superstition goes that if the Washington Redskins win their last home game before the election, the incumbent keeps the White House. It's been an accurate predictor [in 17 of the last 18 elections](http://newsfeed.time.com/2012/11/05/does-the-redskins-rule-mean-that-mitt-romney-will-be-the-next-president/), and the Redskins just lost to the Carolina Panthers. __Winner:__ Romney
04world-series-rule
World Series Rule ----------------- Much like the Redskins Rule, there is a superstition that if an American League team wins the World Series, a Republican will win the election, and if a National League team wins the championship, [then a Democrat will prevail](http://www.thepostgame.com/features/201211/washington-redskins-world-series-presidential-election-forecast-obama-romney). The San Francisco Giants, who just won the Series, are in the National League. __Winner:__ Obama *Photo: [rickbradley](http://www.flickr.com/photos/rickbradley/4552677707/sizes/l/)/Flickr*
05spirit-halloween-masks-2
Halloween Mask Poll ------------------- Much like sales of presidential coffee cups, seasonal store Spirit Halloween tracks which presidential candidate masks sell the best. The retail chain currently has Obama holding [60 percent of sales](http://money.cnn.com/2012/10/23/news/economy/halloween-masks-presidential-election/index.html). __Winner:__ Obama *Screengrabs: Wired*
06gnocchi-the-squirrel-2
Gnocchi ------- This is Gnocchi the squirrel. He picks the winner based on whose nuts he eats. Last election cycle, he picked Obama. This time around, he [ate more Romney nuts](http://www.wtvm.com/story/19906084/obama-or-romney-ask-the-squirrel-or-the-washington-redskins). __Winner:__ Romney
Dario Cantatore07stock-market
When All Else Fails, Watch the Stock Market ------------------------------------------- According to [a report from Kiplinger](http://www.kiplinger.com/columns/value/archive/how-stock-market-can-predict-who-will-win-presidential-election.html), Jim Stack, editor of investment newsletter *InvesTech Research*, crunched some numbers and found that a rising stock market in the two months before voters go to the polls indicates an incumbent's re-election. Lately, the market's been up. __Winner:__ Obama *Photo: AP Photo/Dario Cantatore, NYSE*
08scholastic-kids-vote-2
Scholastic Student Vote ----------------------- They're not old enough to vote yet, but they're still good at predicting outcomes. Students in the [Scholastic Student Vote](http://magazines.scholastic.com/Election-2012/Vote) have been able to predict the actual winner in all but two elections since 1940. This year, [they chose Obama](http://magazines.scholastic.com/election-2012/breaking-news/2012/10/Students-Pick-Obama). __Winner:__ Obama *Screengrab: Wired*
The WIRED Guide to Shopping Prime Big Deal Days
Before Amazon’s October sale begins, learn how to investigate prices and track products like a pro.
Louryn Strampe
The Top New Features Coming to MacOS 27 Golden Gate to Try Out Now
Siri’s reintroduction takes center stage as Apple officially rolls out the latest version of macOS to download and install.
Luke Larsen
I Trained a Fly’s Brain to Generate WIRED Story Ideas
I used an open-source map of a fruit fly’s brain to vibe code a website called PitchFly. Its headline suggestions were delightfully bananas.
Will Knight
The 8 Best Movies to Stream This Month
The Mandalorian and Grogu, The Wild Robot, and Obsession are among the must-watch films arriving this month.
Matt Kamen
Chipotle Is Working With Palantir to Track Food Safety Risks
The burrito chain has enlisted Palantir for a platform that monitors pest incidents, employee illnesses, and other factors. The partnership comes after a nightmare summer for food safety across the US.
Kate Taylor
The iPhone 18 Pro Is for the Shutterbugs
Fun camera features help make these candy bar iPhones stand out from the dazzle of the folding iPhone Duo.
Julian Chokkattu
Don’t Buy an Android Phone Until You Read Our Guide
Shopping for a phone can be an ordeal. That’s why we’ve tested almost every Android phone, from the smartest to the cheapest—even phones that fold—to find the ones worth your money.
Julian Chokkattu
Hackers Got Inside a Flock Camera. Its Data Shows How the System Really Works
A hacker collective pulled down a Flock camera and dumped its data. The files included thousands of videos and logs showing that the device captured 1.6 million images of 50,000 vehicles in 21 days.
Dhruv Mehrotra
Introducing the WIRED App
The app is the best way to read, watch, and listen to WIRED’s journalism.
WIRED Staff
The EU Plans to Ban Social Media For Under-13s
The bloc wants to curb Big Tech’s grip on children with its new EU Kids Act, but age checks, parental oversight, and privacy concerns could make its plan difficult to implement.
Isabella Ward
I Made Robot Vacuums Clean Up Cherry Juice and Cheerios. These Won
My hands-on tests reveal which models can scrub stains, reach difficult corners, and navigate a chaotic home.
Nena Farrell
Self-Driving Cars Might Change Crash Testing Forever
Lie down in a car, and you’re more likely to get seriously hurt in a crash. But a driverless future is forcing governments to revisit long-standing safety issues.
Aarian Marshall