Gallery: The Japanese Gamers Who Prefer to Date Videogame Characters
Loulou d’Aki0111-IMG-9252
Tomomi is a 25-year-old secretary and frequent player of Voltage romance simulation games. She poses for a photo in front of a game backdrop at an event.
Loulou d’Aki025-IMG-5982
A *Love Plus* player holds a framed photo of himself and his virtual girlfriend Manaka on vacation.
Loulou d’Aki0343-IMG-7727
Naoki is a 25-year-old Love Plus player who works as a train station guard. He’s wearing a Manaka t-shit and holding a doll made to resemble her.
Loulou d’Aki0448-IMG-7842
*Love Plus* players sit around a table with their consoles during an event in Tokyo.
Loulou d’Aki0520-IMG-5728
Masano has played *Love Plus* since 2009 and chose Rinko as his girlfriend. He brings his console everywhere. Masano says all he really wants is some one who tells him “good morning” when he wakes up and “good night” before he goes to bed.
Loulou d’Aki0647-IMG-8477
Businessmen play games in a pachinko hall after work on a Friday night in the Akihabara district in Tokyo. The area is famous for its many playing halls and vivid *otome* culture.
Loulou d’Aki076-IMG-5895
A 48-year-old gamer started playing *Love Plus* five years ago. He sits in his one-room apartment with the console he uses to chat with his virtual girlfriend, Manaka.
Loulou d’Aki081-IMG-4872
Utano, a frequent player of *otome* games, holds a favorite pin of a game character.
Loulou d’Aki0924-IMG-6440
A doll on display at an adult museum in Atami, Japan. It’s part of the *Love Plus* “program points,” or lists of activities on weekend trips in the game.
Loulou d’Aki1014-IMG-5009
Kosaki puts a handmade pair of glasses on a doll. He used to play *Love Plus*, but stopped when the company quit updating the game for Nintendo DS. “Just like in real love, the story has to evolve, otherwise the relationship has no future,” he says.
Loulou d’Aki1134-IMG-4754
Utano and Prince Sama are frequent players of *otome* games. They stand in front of various gaming paraphernalia at a research presentation about *otome* culture.
Loulou d’Aki1241-IMG-7456
Masano makes sure everything is in order before the doors open to a Love Plus event he coordinated. Users play their games together, and connect consoles to a projector so their virtual girlfriends can appear life size on a wall.
Ebay Has to Pay $55.7 Million in Settlement for Its Unhinged Harassment Campaign
For months on end, eBay employees and contractors made life hell for a couple that had criticized the company. Six years later, the company is finally paying up.
Lauren Goode
Laura Loomer’s Reversal on Ukraine Stirs Up the MAGA Civil War
Donald Trump’s base has been increasingly spilt. Laura Loomer’s sudden embrace of Ukraine has only widened that divide.
David Gilbert
Is the Electric Trike the Next Big Thing in Shared Micromobility?
Veo is launching accessibility-focused electric tricycles in Denver, with plans to put its e-trikes on the streets nationwide.
Boone Ashworth
What WIRED Writers Would Actually Give Their Moms
Your mom never gets you a thoughtless gift, so you shouldn’t get her one, either. Here’s every cool gift WIRED writers would give their mothers.
Nena Farrell
Which Apple Watch Should You Buy?
Should you splurge on the new Series 11, or will the SE 3 do? Let us help you figure out which version to get (and which to avoid).
Boutayna Chokrane
12 Adventurous Gifts for Hikers, Backpackers, and Outdoorsy People
Let them pick out their own hiking boots. Instead, try gifting a useful blade or a nature journal to delight your outdoorsy friend.
Scott Gilbertson
A Two-Person Startup Has Fixed One of the Most Hated Sounds in Modern Life
Beeeep. Beeeep. Beeeeeeeeeeeeeeeep.
Jeremy White
Can the New York Times Save Journalism From Our AI Overlords?
In 2023, the Times sued OpenAI and Microsoft for copyright infringement. They’ve since spent more than $20 million on the case, and publisher A.G. Sulzberger has no plans to stop fighting it.
Katie Drummond
Silicon Valley’s Next IPO Billionaires Are Coming. Nonprofits Are Ready for Them
Anthropic and OpenAI employees are expected to give generously after their companies go public. “It’s going to be a wild ride,” says one nonprofit leader.
Paresh Dave
The Dyson V16 Piston Animal Can Do It All
Dyson’s new stick vacuum can vacuum and mop in a single cordless device—if you’re willing to really splurge.
Nena Farrell
‘They’re Fucking a Lot of People’: 7-OH Users Brace for DEA Ban
The opioid-like compound, which is found in kratom, can cause brutal withdrawal symptoms and will soon be a controlled substance. Some users tell WIRED it has relieved their pain and anxiety.
Manisha Krishnan
An Extreme Solar Storm May Be Even More Devastating Than Previously Imagined
Scientists have long assumed that there’s an upper limit to the intensity of the solar winds that reach Earth. New research suggests there’s not—and the implications are alarming.
Javier Carbajal