The 25 Best Watches Under $1,000
Featured in this article
It’s a fantastic time to buy a watch. Whether it’s the luxury Swiss piece you’ve always promised yourself or a snazzy watch from a new micro-brand, there’s a mass of choice out there. But it’s easy to put that purchase off, because the watches that get the most attention online these days cost thousands if not tens of thousands of dollars.
Don’t let the desire for a Rolex or Omega make you think anything that costs less isn’t worth buying, though. The great thing about the watch market today is the wealth of affordable options under $1,000, which, if you choose wisely, you’ll be just as proud to wear as that “grail” Rolex. Remember, a part of what makes a watch special is how you feel when you’re wearing it, not the price tag.
Be sure to check out our other wearable coverage, including the Best Smartwatches, Best Fitness Trackers, and Best Smart Rings.
Automatic, Quartz, Swiss, or Japanese?
Whether an automatic or a quartz watch is the better buy is an age-old question watch nerds have argued about since the '70s when quartz first made a splash. The answer is actually simple—don’t let it worry you. The convenience of a quartz watch being always ready to go when you put it on may outweigh the pleasure of seeing the lovely smooth sweep of the second hand on an automatic.
Below a certain price there will always be more quartz watches than automatics, but as automatic movements get more affordable and micro-brands work to gain attention, you’ll probably be surprised at just how much choice you have. If you like a particular watch and discover it’s quartz and not automatic, I don’t think it should put you off. Both tell the time, after all.
It’s similarly easy to get caught up in only wanting a Swiss watch. There’s no question a Swiss-made watch is something special, and the majority of the best watches in the world wear the Swiss-made tag, but limiting yourself this way will mean missing out on so many other pieces. Japan will come to most people’s minds as a watchmaking powerhouse after Switzerland, but the fact is, superb watches come from all over the world, including Germany, Italy, the UK, the US, and China.
What I'm saying here is, don’t get swayed by the hype around “Swiss-made,” and don’t get caught up in the thought that a quartz movement is somehow inferior to an automatic. Find the watch that speaks to you, and don’t fret about the rest.
Versatile and Reliable
Seiko
5 SRPK29
Seiko’s 5 Sports series is a brilliant entry point into watch ownership. The company's excellent reliability, build quality, and accuracy make the 5 Sports range great value, but I really like how there’s a model in the range for almost all tastes. Whether it’s a different strap, a brighter dial color, a special limited edition, or even if it’s a field watch rather than a dive watch you want, Seiko has you covered with the 5 Sports. There are some compromises to be made, though, such as Seiko’s proprietary Hardlex crystal rather than sapphire, and no micro adjustment on the metal bracelets, but don’t let them put you off.
I've chosen to highlight a model with a black dial and black bezel, with neutral colors for the hands, indices, and bezel markers, which is also close in style to the legendary SKX007, a classic, beloved model now discontinued by Seiko, but still desirable today. If the 38-mm case size sounds too small for you, then the SRPD55’s 42-mm case size might be a nice alternative, if you can find it in stock.
Specs Case and strap: 38 mm, 20-mm band Movement: Automatic (Seiko Caliber 4R36) Glass: Hardlex Water resistance: 10 ATM Warranty: 3 years For Star Gazers
Bulova
Lunar Pilot
You won’t find the Omega Speedmaster “Moonwatch” on any list of affordable watches, and if the Swatch Moonswatch doesn’t scratch your moon watch itch, then the Bulova Lunar Pilot is what you’re looking for. It’s based on the watch Bulova custom-engineered for use on the moon, worn by the astronauts on the Apollo 15 mission in 1971, giving it plenty of heritage you can bore your friends with when they notice your wrist. They will notice it too, thanks to the 45-mm case size.
Bulova uses its high-performance quartz movement for the Lunar Pilot. The case is made from stainless steel, the dial is covered in anti-reflective sapphire crystal, the presentation box includes both a leather and a nylon strap, and the case back has an inscription celebrating its moon mission history. This is a chronograph with a story, and it’ll cost you a lot less to put on your wrist than the other top watch with a true connection to the moon.
Specs Case and strap: 45 mm, 20-mm band Movement: Quartz (Bulova Caliber NP20) Glass: Sapphire Water resistance: 5 ATM Warranty: 3 years
A Dress Watch
Orient
Bambino Version 7
A lot of watches on this list have bold designs, daring details, bright colors, and subdials galore. That’s fine, but what if you’re into more classically styled watches, where complications just complicate the matter? The Orient Bambino Version 7 is a no-nonsense automatic with a domed mineral glass over the simple dial, where time is told using two hands pointing to simple bar indices.
Orient offers the Bambino in both 38- and 42-mm case sizes, employs Orient’s F6724 automatic movement with a 40-hour power reserve, and, as there’s a choice of dial finishes and straps, ensures that although it has a classic style, you still have the chance to personalize it. From the branding and script used on the dial to the subtle date window, the Orient Bambino Version 7 is the epitome of a dress watch.
Specs Case and strap: 38 or 42 mm, 20-mm band Movement: Automatic (Orient Caliber F6724) Glass: Mineral Water resistance: 3 ATM Warranty: 1 year A Celestial Classic
Omega x Swatch
Moonswatch
Few would have expected the Omega x Swatch Moonswatch to create such a furor both in and out of watch fandom when it was released in 2022, yet in just a few years, it has become one of the most desirable watches today due to its initial scarcity, dual brand recognition, and attractive price. Thankfully, it’s much easier to buy a Moonswatch than when it was first released, including online, and the days of needing to pay scalpers for one through eBay are happily over.
The Moonswatch takes its name and design from the classic Omega Speedmaster, also known as the Moonwatch, due to it being the first watch on the moon. Unlike the Omega Speedmaster, it’s made of bioceramic (which feels a lot like plastic), doesn’t have a sapphire crystal, has a quartz movement, is only water resistant to 30 meters, and most definitely hasn’t been to the moon. None of this matters, though, as there’s so much to like about the Moonswatch, from how it bridges the divide between normal people and watch fans, how it’s practically guaranteed to stir up some kind of emotion, and that there’s almost certainly a color scheme or design feature that will appeal. Just don’t expect it to have the best build quality, or for it to feel anywhere near as expensive as its price suggests.
Some also complain about the Velcro strap, but the branding looks great, and it’s perfect to throw on your wrist when you’re in a hurry. Once it’s on, it’s so light you barely know it’s there. A rubber alternative strap is available if you do hate the Velcro, though. Even if you haven’t heard of any other brands and watches on our list, I bet you have heard of the Omega x Swatch Moonswatch, but don’t pass it off as just clever marketing. It’s a Swatch at heart, and that makes it a fun and affordable gateway into watch ownership.
Specs Case and strap: 42 mm, 20-mm band Movement: Quartz (ETA G10.212) Glass: Hesalite Water resistance: 3 ATM Warranty: 2 years
Agent K
Hamilton
Ventura Quartz
Yes, it’s the watch worn by the cast in several Men in Black films, and also made famous by Elvis Presley, but to think only about the Ventura as “a movie watch” would be a mistake. The unique, futuristic case shape references the original Ventura launched in the '50s, when it was also the first “electric” watch in the world. Today it’s powered by a quartz movement, but there’s still a nod to its electric beginnings through the zigzag pulse motif.
It’s a statement piece, regardless of whether anyone recognizes it due to its movie and music connections or not, and most people will comment on its striking design. It’s versatile enough to be worn as a dress watch or more casually, and although the 32 x 50-mm case sounds small—there are larger versions available—you’ll find it suits most wrists. Hard to categorize, and certainly not for everyone, the Hamilton Ventura is a design classic and unlike almost any other watch you will choose to wear.
Specs Case and strap: 32 x 50 mm, 17-mm band Movement: Quartz Glass: Mineral Water resistance: 5 ATM Warranty: 2 years A Military Field Watch
Hamilton
Field Mechanical
Hamilton’s Khaki field watch couldn’t be more different from the Ventura. Inspired by Hamilton’s military field watches of the 1960s, it's powered by Hamilton’s own H-50 manual movement, providing an 80-hour power reserve, hidden inside a 38-mm stainless steel case. The nylon strap suits the Khaki, as does the white dial for superb legibility, but if that’s not for you, the Khaki range is surprisingly varied. There are alternative dial colors and designs, along with a choice of straps, just as you’d expect, but Hamilton also makes the Khaki with a bronze case, a smaller 33-mm case, and even the option of a quartz movement if a hand-wound movement is just a little too manual for you.
Specs Case and strap: 38 mm, 20-mm band Movement: Manual (Hamilton H-50) Glass: Sapphire Water resistance: 5 ATM Warranty: 2 years
A Quaint Dial
Mr Jones Watches
Tadaima
The watches made by London-based Mr Jones are all about the dial, and they make telling the time fun, imaginative, unusual, and rather special. My pick is the wonderful Tadaima (a Japanese word meaning “I’m home”) by Japanese designer Yo Hosoyamada, which blends striking colors and shapes with a cool jump window for the hour, with the movement of a bird around the dial displaying the minutes. Hosoyamada designed it so he’d have a constant reminder of his home city.
This model comes in a 46-mm lug-to-lug case made from stainless steel, complete with a sapphire crystal, water resistance, and a Seagull TY2709 automatic movement. Mr Jones also makes watches in different sizes and with different movements. While this design is our favorite, you may have seen at least one of the others available on social media before, such as the “A Perfectly Useless Afternoon model,” where the dial depicts a pool with a person in a rubber ring and a rubber duck floating on it. We love that each quirky Mr Jones dial design has its own story, and that’s rare to find on a watch at any price.
Specs Case and strap: 46 mm, 18-mm band Movement: Automatic (Seagull TY2709) Glass: Sapphire Water resistance: 5 ATM Warranty: 1 year A Racing Chronograph
Vaer
R1 USA Racing Chronograph
The R1 Racing is Vaer’s first attempt at a chronograph, and I fully approve of the wonderfully '70s shape, recalling daring case designs of the period from brands like Heuer and Zenith. Vaer has been around since 2016, but didn’t introduce the R1 Racing until 2022. It took the wise decision to make two case sizes—38 and 42 mm—and employs a Seiko VK-63 Meca Quartz movement, giving the watch both versatility and reliability.
In addition to the two case sizes, there are six different strap options to choose from, allowing you to really get the look and fit of the watch just right. The case is made from stainless steel, there’s a domed sapphire crystal with an anti-reflective coating over the dial, and 100 meters of water resistance, and the watch is assembled in the US. Prices vary depending on the strap you choose.
Specs Case and strap: 38 or 42 mm, 20-mm band Movement: Quartz (Seiko VK-63 Meca-Quartz) Glass: Sapphire Water resistance: 10 ATM Warranty: 2 years
Vintage Vibes
Kuoe Kyoto
Old Smith 90-001
Japan-based Kuoe takes its inspiration from 1960s watch designs, and it immediately shows in the wonderful Old Smith 90-001, the watch it first introduced when the company was formed in 2020. The 35-mm stainless steel case houses a quartz Seiko VD78A movement, which powers the hour and minute hands, plus a subdial showing the seconds.
The dial’s ivory finish, contrasting brown leather strap, and simple bar indices complete the perfect vintage vibe, but there’s a welcome hint of playfulness from the blue hour and minute hands. The Old Smith 90-001 isn’t pretending to be anything it’s not, as there’s no suggestion you’ll be diving in it or using it while piloting your plane. It’s a classic watch for those who value style over complication.
Specs Case and strap: 35 mm, 18-mm band Movement: Quartz (Seiko VD78A) Glass: Sapphire Water resistance: 5 ATM Warranty: 1 year For Car Lovers
Autodromo
Prototipo Chronograph
If you’re like me and taken by classic cars, watches, and a great origin story, then Autodromo is one of those rare companies that ticks all the boxes. The founder, Bradley Price, says his love of cars influenced the creation of Autodromo, and the Prototipo is a great example of what the brand stands for. It dates back to 2013, and has been inspired by the chronographs adorning the wrists of racing drivers in the 1970s, complete with the unusual barrel case, blue dial, and subdial hands straight out of an old British sports car. The sporty perforated leather strap completes the look.
Inside is a Seiko VK-63 Meca-Quartz movement with a date window to ensure the watch is ready to go when you are. The stainless steel case is 42 mm across and 11.5 mm thick, there’s a sapphire crystal over the dial, and 50 meters of water resistance. What’s refreshing about Autodromo’s range is how the Prototipo is unlike the majority of the other watches in the collection, which are highly unique pieces designed by a team with passion. What I'm saying is, if you like the idea of watches inspired by a love of cars but the Prototipo doesn’t do it for you, you may find something else in Autodromo’s range that does.
Specs Case and strap: 42 mm, 20-mm band Movement: Quartz (Seiko VK-63 Meca-Quartz) Glass: Sapphire Water resistance: 5 ATM Warranty: 2 years
For Navigators
Rotate North
Tempest
Rotate North started out in 2019 with its Atlantic dive watch, but it has expanded its range to include several other models since then, and I love the Tempest aviation watch. Built in Germany and finished in the UK, the Tempest comes in a 40-mm case size with a choice of bright rubber straps, and I love the 12- and 24-hour markers on the dial, the date window, and the 300-meter water resistance rating.
Perhaps best of all, Rotate North gives you the choice of movements. You can choose the Tempest with a Seiko NH35A automatic movement, which the company says it chose due to its “exceptional durability, reliability, and impressive accuracy (-20 to +40 seconds per day) rating.” The movement will turn up more than once on this list for these very reasons. Alternatively, you can choose a Ronda 715LI quartz movement if you want the watch to always be ready to go, and to save a little on the purchase price, too.
Specs Case and strap: 40 mm, 20-mm band Movement: Automatic (Seiko NH35A) or Quartz (Ronda 715LI) Glass: Sapphire Water resistance: 30 ATM Warranty: 2 years For Coffee Lovers
Brew Watch Co.
Retrograph Technicolor
While some watchmakers cite a love of cars as their design inspiration, Brew (as the name suggests) takes inspiration from coffee. From the experience of relaxing with a cup of coffee to the industrial design of classic Italian coffee machines, once you know Brew’s muse, it’s easy to spot the nods in its watches. That said, I’ve chosen the Retrograph Technicolor because it reminds me of Tag Heuer’s '70s design classic, the Monaco.
Made from stainless steel, it has a modest 38-mm case width and sapphire glass over the dial, and at just 10 mm thick, it won’t interfere with shirt cuffs. The square subdials give the dial a distinctive look, but it’s the yellow markers on the main dial between 30 and 35 seconds that make it fun and offer the coffee connection, as that’s the recommended brewing time for an espresso shot. If the Retrograph style isn’t for you, Brew’s Metric costs a little more, but the integrated bracelet gives it an on-trend sports look.
Specs Case and strap: 38 mm, 22-mm band Movement: Quartz (Seiko VK-64 Meca-Quartz) Glass: Sapphire Water resistance: 5 ATM Warranty: 1 year
A Classic Dive Watch
Unimatic
U1 Classic
Founded in 2015, Milan-based brand Unimatic—a portmanteau made up of “unique” and “matic,” meaning willing in Italian—takes its tool watches very seriously. The Modello Uno UC1, a very clean and focused dive watch, is a great example of what the brand is all about. Legibility is the order of the day, with a matte black dial, extended use of Super LumiNova C3 lume, the minimal dive bezel, and an anti-reflective coating on the domed sapphire.
The clean design is matched to some great dive specs, including 300-meter water resistance, a screw-down crown, and a Seiko NH35A automatic movement inside the 40-mm stainless steel case. The watch comes with a black nylon strap and is a no-nonsense dive watch. Unimatic takes great care in making sure its watches meet expectations, and the casing, water resistance testing, and quality control of each watch happen in-house.
Specs Case and strap: 40 mm, 22-mm band Movement: Automatic (Seiko NH35A) Glass: Sapphire Water resistance: 30 ATM Warranty: 2 years For Seafarers
Heron
Marinor
Relative newcomer Héron (launched in 2021) has nailed the classic diver look with the Marinor, and added careful modern style tweaks to make a seriously tempting watch. Those well versed in watches will whisper “Blancpain” when they see the bezel and dial design, but this is far from an homage watch.
Héron’s stainless steel case has an anti-scratch treatment, the sapphire crystal has an anti-reflective coating, Super LumiNova covers the indices for superior legibility, and it has a Miyota automatic movement inside. Unfortunately, getting a Héron Marinor requires patience, as you’ll likely have to wait for the watch to periodically become available through the company's online store.
Specs Case and strap: 39 mm, 20-mm band Movement: Automatic (Miyota 9039) Glass: Sapphire Water resistance: 30 ATM Warranty: 2 years
Power up with unlimited access to WIRED. Get best-in-class reporting and exclusive subscriber content that's too important to ignore. Subscribe Today.
Comments
Back to topWired Coupons

10% Off Canon Promo Code + Up to 30% Off

Best Verizon Smartphone Deals

AT&T Top Deals: Wireless, Internet, Bundles and More!

15% Off When You Buy Two With Vistaprint Coupon

Save With a Peacock Promo Code: 3 Months Free

Squarespace Promo Code: 50% Off














Comments
Back to top