Gallery: The Next Big Thing You Missed: If the Apple Store Sold Groceries

  • Image may contain Human Person Path Clothing Apparel Pedestrian Footwear Shoe Sidewalk and Pavement
    01

    Local Mission Market. Photo: Josh Valcarcel/WIRED

    *Local Mission Market, a new San Francisco grocer, is trying to reimagine food shopping through the lens of user experience. Photo: Josh Valcarcel/WIRED*
  • Image may contain Human Person Shelf Shop and Market
    02

    Local Mission Market. Photo: Josh Valcarcel/WIRED

    *The owners of Local Mission market believe they can bring people closer to what and how they eat. Photo: Josh Valcarcel/WIRED*
  • Image may contain Plant Food Vegetable Shallot and Onion
    03

    Local Mission Market. Photo: Josh Valcarcel/WIRED

    *While some prepared items come at a premium, the fresh, local produce is relatively affordable. Photo: Josh Valcarcel/WIRED*
  • Image may contain Human Person Chef Food and Culinary
    04

    Local Mission Market. Photo: Josh Valcarcel/WIRED

    *Few places insist on making nearly all their packaged foods themselves. The processed foods at Local Mission Market are made on premises — hundreds of products altogether. Photo: Josh Valcarcel/WIRED*
  • Image may contain Shop Butcher Shop Food and Pizza
    05

    Local Mission Market. Photo: Josh Valcarcel/WIRED

    *Local Mission Market wants to offer a full range of foods people expect from 21st-century U.S. food purveyors. Photo: Josh Valcarcel/WIRED*
  • Image may contain Human Person Electronics Tablet Computer Computer and Text
    06

    Local Mission Market. Photo: Josh Valcarcel/WIRED

    *An iPad app organizes items in the store by category and picture. Photo: Josh Valcarcel/WIRED*
  • Image may contain Human Person Glasses Accessories and Accessory
    07

    Local Mission Market. Photo: Josh Valcarcel/WIRED

    *Sophia Weiss updates the signage on the retail floor. Photo: Josh Valcarcel/WIRED*
  • Local Mission Market makes everything from jams ketchup and hot sauce to pasta almond milk and baby food on premises....
    08

    Local Mission Market. Photo: Josh Valcarcel/WIRED

    *Local Mission Market makes everything from jams, ketchup, and hot sauce to pasta, almond milk, and baby food, on premises. Photo: Josh Valcarcel/WIRED*
Read More
Breathe Easy Thanks to the Best Air Purifier for Every Home
Protect your home against dust, pets, allergens, and more with the best air purifiers, tested firsthand.
Molly Higgins
The Best Automatic Litter Boxes Tested by Our Spoiled Cats
With these high-tech automatic litter boxes, gone are the days of scooping and smells. Welcome to the future.
Molly Higgins
The Best Meal Kits of 2026, Tested by a Former Restaurant Critic
Here are the best delivery services and meal kits in 2026, including Martha Stewart’s meal service, a GLP-1–supportive plan, and a budget-friendly option.
Matthew Korfhage
The Best Qi2 and MagSafe Wireless Chargers for Your Phone
Top up your Qi2 Android phone or MagSafe iPhone with a magnetic wireless charging stand, pad, car charger, or power bank.
Simon Hill
The Best Mattresses You Can Buy Online in 2026
WIRED has tested 100-plus bed-in-a-box mattresses for a week each. Our top pick, the Helix Midnight Luxe hybrid, is the best bed you can buy online.
Julia Forbes
28 Amazing STEM Toys Approved by WIRED Kids
We found lots of math-filled and science-rich toys for tiny nerds to assemble, bake, squish—or even tear apart and rebuild.
Simon Hill
The 10 Best WIRED-Tested Pet Cameras
Whether you’re near or far, keep an eye on your fur baby with our favorite pet cameras.
Molly Higgins
23 Gift Ideas for the Cook in Your Life
From the best air fryer to frying pans to knife sharpeners anyone can use, these ideas will keep the curious home chef in your life tinkering away.
Matthew Korfhage
The Best iPad to Buy (and a Few to Avoid)
Apple just raised its prices. Here’s an updated breakdown of the brand’s tablets to find the best one for your needs.
Luke Larsen
The Best Pet Hair Vacuums We Tried at Home
Cordless, handheld, robot, and traditional—we tested them all to find the vacuum that’s fantastic for fur.
Molly Higgins
The Best iPhone 17 Cases and Accessories—We’ve Tested More Than 100
Protect your expensive iPhone 17, iPhone Air, iPhone Pro, or iPhone 17e with our favorite cases and screen protectors.
Julian Chokkattu
The Best Portable Power Stations for Blackouts, Camping, or Van Life
Whether you’re going off-grid or safeguarding against blackouts, these beefy, WIRED-tested batteries can keep the lights on.
Simon Hill