May 18, 2012 3:30 AM

Gallery: Meet Facebook's Secret Propaganda Arm: The Analog Research Lab

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The darkroom where the Lab burns screens. Barry built the light box with wood salvaged from old Facebook desks.
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The Analog Research Lab is situated next to a massive machine shop. Around the corner: the mysterious "Dream Room."

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The Lab is full of visual pranks, like this typewriter set against a "Hand-Coded Applications" sign.
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Hot-off-the-screen posters drying on metal racks

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Katigbak inks a wooden block carved with the Lab's signature "Hack" slogan.
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Katigbak is Facebook's wood-carver-in-chief

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The Lab isn't __all__ business. Ready-to-print Stormtrooper and Darth Vader blocks.
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Barry pulls fresh ink across the "Stay Focused and Keep Shipping" screen. He prints in editions limited to 100 or fewer.

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Ben Barry and Everett Katigbak, the brains behind Facebook's Analog Research Laboratory. The pair creates internal messaging for the company in a basement printing press.
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A selection of Lab posters. Barry's favorite is the yellow "Hack," which required multiple screens to print.

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