Gallery: A Clever Code-Inspired Branding System, From a Design Master

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    Illustration: Courtesy of Pentagram
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    Codecademy-01

    Pentagram's Eddie Opara redesigned Codecademy's visual identity.
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    Illustration: Courtesy of Pentagram
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    logo

    The new wordmark is streamlined and mature. But most importantly, it's flexible. The frame surrounding "Code" can be filled with icons or various coding languages like Ruby, JAVA or HTML.
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    Illustration: Courtesy of Pentagram
    03

    Codecademy-03

    The CoDIN typeface is used throughout the visual identity.
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    Illustration: Courtesy of Pentagram
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    Codecademy-02

    Pentagram also developed a set of icons that Codecademy can use throughout its site and other platforms.
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    Illustration: Courtesy of Pentagram
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    Codecademy-04

    Opara made sure to add little details like cuts in the letters to distinguish the brand.
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    Illustration: Courtesy of Pentagram
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    The icons in action.
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