*I'm guessing this iphone app comes pretty cheap, but how much do you
think they spent on this viral youtube promotion? One pound and ninety-nine pence,
maybe?
This New Food Delivery App Could Be the Antidote to Menu Markups
By sticking to in-store menu prices and a flat 5 percent fee, Olo wants to take the sting out of ordering dinner.
Reece Rogers
Get an Apple AirTag on Sale for Holiday Travel
Track down your suitcase, car keys, and other essentials with this $23 Bluetooth tracker.
Louryn Strampe
This App Brutally Shames You by Tracking How Many Hours You’ve Lost to Scrolling
The iOS app Oh My Hours takes a new approach to curbing screen time. It splits up your day into hour-long blocks, then shows which ones you wasted on Instagram and TikTok.
David Nield
Meta’s Ad Sales Are Suffering Now That Europeans Can Pick Less Personalization
An earnings briefing on Wednesday revealed ad revenue has slowed since the European Union introduced the Less-Personalized Ads model at the beginning of this year.
Isabella Ward
Spend Elon Musk’s Money
What’s it like to be the richest man in the world? Find out for yourself.
Neal Agarwal
The Men Spending $50,000 Just to Reserve a Tesla Roadster
The base model—without thrusters or the flight system—will likely cost several times that amount to buy. “I’m going to do everything in my power to get the flying one,” says one customer.
Aarian Marshall
Can’t Wait for Black Friday? Check Out These Live Deals
The early bird gets the worm. Here are the best Black Friday deals for 2026 you can already get right now.
Simon Hill
9 Unique Apps to Try on the iPhone Duo
Apple’s first folding phone is inspiring indie developers to create fun, quirky apps that take advantage of the screen and the hinge. Here are a few to try as you explore the Duo.
Julian Chokkattu
I Worked for a Whole Day Using Only the iPhone Duo. Here’s How It Went
A portable keyboard and kickstand make it a viable emergency workstation—even if iOS still gets in the way.
Julian Chokkattu
How Massive Is Elon Musk’s Trillion-Dollar Fortune? Spend It Yourself
WIRED has partnered with Neal Agarwal of Neal.fun to create a visualization of Elon Musk’s massive wealth. Here’s how it came together.
Brian Barrett
This Leaf Blower Can Tackle Fall Cleanup and Halloween Shenanigans
Our top Ego pick is discounted, and our resident leaf blower expert demonstrates how to make a TP cannon.
Kat Merck
The Hottest New Side Hustle Is Stripping Copper Wire and Posting About It
Copper prices are at record highs, but for TikTok creators, the real money may be in teaching others how to strip wire—and selling them the tools to do it.
Caroline Haskins