Nottingham is applying to be the World Design Capital for 2012 - in a bid to be recognised for its use of design to further the social, economic and cultural development of the city.
Design is strong in Nottingham's history with its world renowned lace manufacture and is also at the forefront of future developments as represented in the award winning Old Market Square and the modernity of the Inland Revenue.
Throughout the whole of the city the eclectic mix of new and old architecture oozes creativity. (((I see that literally everywhere I go these days.)))
Organised by the International Design Alliance (IDA), which is collaboration between the International Council of Societies of Industrial Design (ICSID) and the International Council of Graphic Design Associations (ICOGRADA), the World Design Capital project promotes cities that use design to revitalise and reinvent their urban environment.
Cllr Graham Chapman, Nottingham City Council's Deputy Leader, said: "Applying to be World Design Capital would not only provide Nottingham with a platform for promoting its design strengths but will also further economic development through one of its key sectors....