
Earlier today, we saw that iSupply figures each iPhone costs Apple at least $265 to manufacture, before marketing, distrubution and other operating costs are taken into account. Austin-based Portelligent, another such analyst nest, puts the number at a mere $200-220 — giving Apple a gross margin higher than actual cost of making the device.
However, the analysis was developed by rolling dice and hiring hepatomancers to inspect sheep livers for signs. Here's CEO David Carey, talking to BusinessWeek:
If they're even remotely accurate, however, it stamps "Denied" on claims that the phone is heavily subsidized by AT&T. Such rumors were touted as reasons why the carrier announced unpleasant iPhone-only policies as "no returns without a restocking fee" and "no employee discounts."
Taking the iPhone Apart [BusinessWeek]




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