In his fighting days, George Foreman packed a pretty good punch. But he scored his biggest knockout this week with the announcement that he had agreed to sell his name and likeness to a housewares company -- for 137.5 million freakin' dollars! In a deal that can only be described as mind-boggling, Foreman gave Salton Inc. lifetime rights to plaster his grinning mug on its food-preparation products, especially the highly popular George Foreman Grill. This is believed to be the single biggest athlete-endoresment deal in history, topping even the Nike pacts inked by Michael Jordan and Tiger Woods. The world has indeed gone insane.
Undisputed Champ?
In his fighting days, George Foreman packed a pretty good punch. But he scored his biggest knockout this week with the announcement that he had agreed to sell his name and likeness to a housewares company -- for 137.5 million freakin' dollars! In a deal that can only be described as mind-boggling, Foreman gave Salton Inc. lifetime rights to plaster his grinning mug on its food-preparation products, especially the highly popular George Foreman Grill. This is believed to be the single biggest athlete-endoresment deal in history, topping even the Nike pacts inked by Michael Jordan and Tiger Woods. The world has indeed gone insane.