It Adds Up

The name of the game in stadium financing these days is the personal seat license, which entitles the fan to buy the right to buy the season ticket. It's proven a lucrative way to soak professional sports fans, so much so that Ravenna High School in Ohio wants to see if prep football fans are equally gullible. Ravenna hopes to raise US$1 million through the sale of PSLs for an 8,000-seat football stadium. PSLs will cost between $1,000 and $1,500, while the season ticket sets you back a paltry $30. Must be one hell of a good team.

The name of the game in stadium financing these days is the personal seat license, which entitles the fan to buy the right to buy the season ticket. It's proven a lucrative way to soak professional sports fans, so much so that Ravenna High School in Ohio wants to see if prep football fans are equally gullible. Ravenna hopes to raise US$1 million through the sale of PSLs for an 8,000-seat football stadium. PSLs will cost between $1,000 and $1,500, while the season ticket sets you back a paltry $30. Must be one hell of a good team.